An In-Depth Look at Economical Insurance in Ontario

Economical Insurance is a well-established and reputable insurance company that has been serving Canadians for over 150 years. With its headquarters in Waterloo, Ontario, Economical Insurance has built a strong presence in the province, offering a wide range of insurance products and services to individuals, families, and businesses.

In this article, we will take an in-depth look at Economical Insurance in Ontario, exploring its history, products, customer service, and its impact on the insurance industry in the province.


A Brief History

Economical Insurance traces its roots back to 1871 when it was founded in Berlin, Ontario, now known as Kitchener. The company started as a mutual insurance company, owned by its policyholders. Over the years, it has grown and evolved into one of the largest property and casualty insurance providers in Canada.

One of the key milestones in Economical Insurance’s history was its demutualization in 2015. This transition from a mutual insurance company to a publicly traded company on the Toronto Stock Exchange marked a significant turning point in its long history. It allowed the company to access additional capital and resources to fuel its growth and competitiveness.


Product Offerings

Economical Insurance offers a comprehensive range of insurance products tailored to the needs of Ontarians. These include:

Home Insurance: Economical Insurance provides coverage for homeowners, condominium owners, and renters. Their policies protect against various risks, including fire, theft, liability, and more.

Auto Insurance: Economical Insurance offers auto insurance policies to drivers in Ontario, ensuring that they have the necessary coverage in case of accidents, theft, or damage to their vehicles.

Commercial Insurance: For businesses across Ontario, Economical Insurance provides a wide range of commercial insurance solutions. These include coverage for property, liability, commercial auto, and more.


Farm Insurance: Recognizing the importance of agriculture in the province, Economical Insurance offers specialized farm insurance products to support farmers and protect their livelihoods.

Travel Insurance: For those venturing outside of Ontario or Canada, Economical Insurance offers travel insurance plans to cover unexpected events during trips abroad.

Customer Service and Reputation

Economical Insurance has built a reputation for providing excellent customer service to its policyholders in Ontario.

They have a network of local agents and brokers who work closely with clients to assess their insurance needs and provide personalized recommendations. This localized approach helps customers feel well-supported and understood, which is particularly important in the insurance industry.

The company also has a user-friendly website and customer portal, making it easy for policyholders to manage their policies, access important documents, and file claims online. Their 24/7 claims service ensures that customers can get assistance when they need it the most.

Economical Insurance’s commitment to customer satisfaction is reflected in its strong customer retention rates and positive reviews from policyholders. They have received various awards for their customer service and overall performance in the insurance industry.

Impact on the Ontario Insurance Market

As one of the largest insurance providers in Ontario, Economical Insurance plays a significant role in the province’s insurance market. Its presence has a considerable impact on the industry’s dynamics, competition, and pricing. Here are some key ways Economical Insurance influences the Ontario insurance market:

Competitive Pricing: Economical Insurance’s presence in the market keeps pricing competitive. Its offerings force other insurance companies to match or improve their products and rates, benefiting consumers.

Innovation: To stay competitive, Economical Insurance invests in research and development, leading to innovations in insurance products and services. This can drive industry-wide improvements and advancements.

Employment Opportunities: With its headquarters in Waterloo and various regional offices across the province, Economical Insurance creates job opportunities for Ontarians. It employs a significant number of people in various roles, contributing to the local economy.

Community Involvement: Economical Insurance is actively involved in community initiatives and charitable activities in Ontario. They support various causes and organizations, making a positive impact on local communities.


Economical Insurance has a long and storied history in Ontario, providing insurance solutions to individuals, families, and businesses for over a century. Their diverse range of insurance products, commitment to excellent customer service, and significant presence in the province make them a vital player in the Ontario insurance market.

As the company continues to evolve and adapt to the changing needs of Ontarians, it remains a reliable choice for insurance coverage in the province.

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